Read the following passage then choose the best answer to each question below.
It is estimated that about 40 percent of the world’s population use social media, and many of these billions of social media users look up to influencers to help them decide what to buy and what trends to follow.
An influencer is a person who can influence the decisions of their followers because of their relationship with their audience and their knowledge and expertise in a particular area. Influencers often have a large following of people who pay close attention to their views. They have the power to persuade people to buy things, and influencers are now seen by many companies as a direct way to customers’ hearts. Brands are now asking powerful influencers to market their products. With some influencers charging up to $25,000 for one social media post, it is no surprise that more and more people are keen to become influencers. If you are one of them, here are tips on how to do it.
First, choose your niche. What is the area that you know most about? What do you feel most excited talking about? Second, choose your medium. Most influencers these days are bloggers and micro-bloggers. Decide which medium – your own online blog, Instagram or Snapchat – is the best way to connect with your followers. Third, post regularly and consistently. The more you post, the more likely people will follow you. Also, ensure that your posts are consistent and possibly follow a theme. Most importantly, be patient. Keep posting and your following will gradually increase.
What is the passage mainly about?
The word ''their'' in paragraph 2 refers to _____.
The word ''consistent'' in paragraph 3 is closest in meaning to _____.
Read the following passage and choose the correct answer to each of the questions underneath.
When a new group of interns recently arrived at Barclays in New York, they discovered a memo in their inboxes. It was from their supervisor at the bank, and headed: “Welcome to the jungle… I recommend bringing a pillow to the office. It makes sleeping under your desk a lot more comfortable … The internship really is a nine-week commitment at the desk … An intern asked our staffer for a weekend off for a family reunion – he was told he could go. He was also asked to hand in his BlackBerry and pack up his desk.”
Following 30 years of neoliberal deregulation, the nine-to-five feels like a relic of a bygone era. Jobs are endlessly stressed and increasingly precarious. Overwork has become the norm in many companies – something expected and even admired. Relaxation, hobbies, raising children or reading a book are dismissed as laziness.
Researchers at Columbia University Medical Center carried out a study which indicated that the average period of inactivity during each waking day was 12.3 hours. Employees who were sedentary for more than 13 hours a day were twice as likely to die prematurely as those who were inactive for 11.5 hours. The authors concluded that sitting in an office for long periods has a similar effect to smoking and ought to come with a health warning.
More than a third of British workers think their jobs are meaningless. And if morale is that low, it doesn’t matter how many gym vouchers, mindfulness programmes and baskets of organic fruit employers throw at them, even the most committed employee will feel that something is fundamentally missing. A life.
According to a US researcher, most modern employees are productive for about four hours a day: the rest is padding and huge amounts of worry. He argues that the workday could easily be scaled back without undermining standards of living or prosperity.
Other studies back up this observation. The Swedish government, for example, funded an experiment where retirement home nurses worked six-hour days and still received an eight-hour salary. The result? Less sick leave, less stress, and a jump in productivity.
Which of the following best serves as the title for the passage?
According to paragraph 2, nowadays, reading a book ______.
As mentioned in paragraph 4, if morale is poor, no matter how comfortable a living and good facilities employers may offer, ______.
Which of the following statements is TRUE according to the passage?